If you’ve ever had one of those moments where you thought, “I didn’t know that program was being offered at the Library,” or “I didn’t know about that Library resource,” you’re not alone. We often get feedback from patrons wanting to know the best way to stay “in the know” on Library happenings because they… Read More
Email Marketing: The Most Powerful Tool in Online Marketing
We always hear about the benefits of social media and mobile marketing for a small business, but there is an even better tool available to the small business owner that unfortunately gets neglected: email marketing. Studies repeatedly show that email marketing is the most effective way to reach and retain customers. If you thought about… Read More